SEO companies typically charge $100-500 per piece for content creation depending on length, complexity, and quality. Basic 500-word blog posts cost $100-150 from average writers. Standard 1,000-word articles range $150-300 with optimization. Comprehensive guides of 2,000+ words cost $300-500 or more. Technical or specialized content commands premium rates. Some agencies charge per word ($0.10-0.50) instead. Content costs reflect research depth, writer expertise, and optimization level.
Per-word pricing models provide transparent costs scaling with content length. Agencies charge $0.10-0.25 per word for standard blog content with basic optimization. Premium content from expert writers costs $0.25-0.50 per word. Technical content might exceed $0.50 per word. Bulk orders sometimes reduce per-word rates. This model clearly correlates length with cost. Clients control costs through word count specifications.
Monthly content packages bundle multiple pieces at discounted rates. Basic packages providing 4-8 posts monthly cost $800-1,500 total. Standard packages with 8-12 posts range $1,500-3,000. Premium packages exceeding 12 posts cost $3,000-5,000+. Packages often include varying content types. Bundling reduces per-piece costs 20-30%. Regular content flow improves SEO momentum.
Content type significantly influences pricing due to different expertise requirements. Standard blog posts cost $100-300 requiring basic research and writing. Product descriptions range $25-100 each for e-commerce. Landing pages cost $300-700 including conversion optimization. Whitepapers and ebooks command $1,000-3,000. Video scripts cost $300-800. Infographic content runs $500-1,500. Different formats require different skills.
Writer expertise levels create pricing tiers based on quality and specialization. Junior writers charge $50-100 per article with basic SEO knowledge. Experienced writers cost $150-300 providing better quality and optimization. Subject matter experts command $300-500+ for technical content. Native speakers for international content cost more. Celebrity ghostwriters exceed $1,000. Expertise directly impacts content effectiveness.
Industry specialization affects content pricing due to required knowledge and research. General business content costs $100-200 per piece typically. Technical B2B content ranges $200-400 requiring deeper expertise. Medical and legal content costs $300-500+ due to accuracy requirements. Financial content needs compliance knowledge increasing costs. Specialized industries pay premium rates.
Research depth and originality requirements influence content creation costs. Basic content aggregating existing information costs $100-200 per piece. Original research with data analysis ranges $300-700. Interview-based content costs $400-600 including coordination. Statistical studies might exceed $1,000. Investigative pieces require significant investment. Original content provides competitive advantages.
• Blog posts: $100-300 each
• Per word: $0.10-0.50
• Monthly packages: $800-5,000
• Technical content: 50% premium
• Original research: $300-700
• Specialized industries: Higher rates
Optimization level included affects content pricing beyond just writing. Basic content with minimal optimization costs standard rates. Full optimization including keywords, meta data, and internal linking adds 20-30%. Schema markup implementation increases costs. Image sourcing and optimization adds fees. Conversion optimization for landing pages costs more. Comprehensive optimization justifies higher prices.
Revision and editing policies impact effective content costs. Most agencies include 1-2 revision rounds in quoted prices. Additional revisions cost $50-150 per round. Extensive rewrites might require new article fees. Some offer unlimited revisions increasing base costs. Clear revision policies prevent scope creep. Quality content requires collaborative refinement.
Volume discounts and long-term contracts reduce per-piece content costs. Ordering 20+ pieces monthly might reduce costs 20-30% from individual pricing. Annual content contracts provide best rates. Bulk orders allow efficient writer allocation. Consistent work attracts better writers. Volume commitments benefit both parties. Scale enables content marketing success.